Summary – 1 Minute Read.

In episode 80 of “What Are You Smoking,” former NBA player and Viola CEO Al Harrington discusses his transition from sports to the cannabis industry, emphasizing his mission to empower communities affected by the War on Drugs. Named after his grandmother, Viola is committed to community impact and providing opportunities for minorities in the sector. Harrington highlights their new THCa product line sourced locally to ensure quality and support local economies. He also addresses the challenges minority entrepreneurs face in the cannabis market and Viola’s initiatives to offer education and resources.

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Al Harrington on Empowering Communities Through Cannabis

In the latest installment of “What Are You Smoking,” episode 80, we dive deep into an enlightening conversation with Viola CEO, Al Harrington. This episode is part of our ongoing series that brings you regular updates on the movers and shakers in the cannabis industry.

Al Harrington, a former NBA player turned cannabis entrepreneur, has been making waves with his company, Viola. Named after his grandmother who found relief from glaucoma through cannabis, Viola has grown into one of the most respected brands in the industry. During this episode, Harrington shares insights on how he transitioned from sports to cannabis and discusses his mission to empower communities impacted by the War on Drugs.

Callout: Did you know?

Viola is not just about business; it’s about community impact. The company actively works to provide opportunities for minorities in the cannabis sector.

One of the standout moments in this episode is when Harrington talks about their new product line focusing on THCa Locally sourced strains. He emphasizes how important it is for consumers to understand what they are smoking and where it comes from. By sourcing locally, Viola ensures that their products meet high-quality standards while also supporting local economies.

Harrington also touches upon the challenges faced by minority entrepreneurs in breaking into the cannabis market. He highlights Viola’s initiatives aimed at providing education and resources to those looking to enter this burgeoning industry.

As we continue our series with weekly roundups and monthly forecasts, stay tuned for more episodes featuring key figures like Al Harrington who are shaping the future of cannabis.

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Frequently Asked Questions (FAQs):

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Question: Who is the guest in episode 80?
Answer: Viola CEO, Al Harrington.

Question: What industry does the “What Are You Smoking” series cover?
Answer: The cannabis industry.

Question: What inspired the name of Al Harrington’s company, Viola?
Answer: His grandmother who found relief from glaucoma.

Question: What is Viola’s mission beyond business?
Answer: Empowering communities impacted by the War on Drugs.

Question: What new product line did Al Harrington discuss?
Answer: THCa Locally sourced strains.

Question: Why does Viola source their products locally?
Answer: To ensure high-quality standards and support local economies.

Question: What challenges do minority entrepreneurs face in the cannabis market according to Harrington?
Answer: Breaking into the cannabis market.

Question: How does Viola support minority entrepreneurs?
Answer: Providing education and resources.

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Helpful Links:

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• Viola Brands

  • The official website of Viola, providing detailed information about their products and community initiatives.

• Leafly

  • A comprehensive resource for cannabis strains, brands, and industry news.

• Cannabis Business Times

  • Offers insights into the business side of the cannabis industry, including interviews with key players like Al Harrington.

• High Times

  • A leading publication in cannabis culture and news, featuring articles on entrepreneurs and product reviews.

• Forbes – Cannabis

  • Provides in-depth coverage on the financial aspects of the cannabis market and profiles of influential figures.

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Definition:

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Term: Al Harrington
Definition: An individual who is involved in efforts to empower communities through the use of cannabis.

Term: Empowering Communities
Definition: The process of enabling and supporting communities to gain control over their lives and make decisions that affect them, often through providing resources, education, and opportunities.

Term: Cannabis
Definition: A plant that is used for its psychoactive properties as well as for medical purposes; also known as marijuana.

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Media:

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